WooCommerce Cart Reminder: What You Need to Know to Recover Sales

What is WooCommerce Cart Reminder?

• Email Reminders: Sent directly to the customer’s inbox, reminding them of the items left in their cart.
• SMS Reminders: A text message that provides a more immediate, mobile-friendly reminder.
• On-Site Pop-ups or Floating Buttons: Remind visitors with a visible notification or button that follows them as they browse.

Why It’s Important for Online Stores

• Bring Back Lost Customers: Cart reminders gently remind shoppers about the items they left behind, making it easier for them to finish their purchase.
• Boost Your Sales: By nudging customers to complete their checkout, you’re increasing the chances of converting them into paying buyers.
• Save Money on Ads: Rather than spending extra money on ads to bring in new customers, cart reminders help you recover sales from visitors you’ve already attracted.
• Build Customer Loyalty: A timely reminder shows customers you care about their experience, which can make them more likely to return and shop with you again.

How WooCommerce Cart Reminder Helps Recover Lost Sales

Here’s how they work and how they help recover lost sales:

• Re-engage Abandoned Shoppers
  Customers often add items to their cart but abandon them before checking out. Cart reminders gently bring those customers back by reminding them of the items they left behind. This re-engagement can significantly reduce abandonment rates.
• Boost Conversion Rates
  Once customers receive a cart reminder, they’re more likely to complete their purchase. The reminder creates urgency and prompts customers to finish the transaction, increasing your conversion rates.

How It Works Step-by-Step:

1. Customer Adds Items to Cart
   A visitor adds products to their cart but doesn’t complete the checkout.
2. Cart Reminder Triggered
   After a set time (a few hours or a day), the cart reminder is triggered, sending a message via email, SMS, or pop-up.
3. Customer Returns to Cart
   The customer clicks on the reminder, which takes them back to their cart, with all items still there, ready to purchase.
4. Sale Completed: The customer finalizes the checkout, and the abandoned cart is converted into a sale.

Proven Results: On average, cart reminders can help recover up to 30% of abandoned carts, turning lost sales into revenue, according to Paid Research.

Supercharge Your Sales with FAB Plugin: The Easiest Way to Set Up WooCommerce Cart Reminders

What Is FAB?

Key Features of FAB

1. Popups & Toast Notifications
   Display alerts, promotions, or messages with a stylish popup or toast that grabs attention.
2. Floating Buttons
   Keep your most important actions always on screen.
3. Floating Visibility
   FAB keeps your buttons always on-screen—so your CTAs are ready whenever your customer is.

Here’s a sneak peek at FAB features you can add:

• 🛒 Buy Now Button – Send customers directly to checkout
• ➕ Add to Cart Button – For shoppers who want to browse more
• 📝 Product Information Button – Show more details instantly
• 👤 Customer Account Button – Easy access to account and login
• 🧰 Shop Manager Button – Admin-only tools for store management
• and many more!

Why You Should Use FAB

1. Always There, Ready to Help
   FAB adds a floating button that stays visible as visitors scroll. Whether they’re browsing products or reading your blog, the cart reminder is always just a click away.
2. No Tech Skills Needed
   You don’t need to be a developer. With FAB, you can set up a cart reminder in minutes—no coding, no stress.
3. Popups That Get Attention
   FAB lets you show helpful popups or toasts that remind customers about their cart. It’s a friendly nudge that helps bring them back to checkout.
4. Designed to Convert
   With icons, colors, and animations, your FAB button stands out and encourages clicks. More clicks mean more completed sales.
5. Built for WooCommerce
   FAB works perfectly with WooCommerce. It helps guide your visitors back to their cart and makes buying easier, especially for people who got distracted.
6. Mobile-Friendly
   Shoppers on phones? No problem. FAB looks great and works fast on all screen sizes.

FAB Setup: Adding a Floating Cart Reminder Button to WooCommerce

1. Go to your WordPress Dashboard.
2. Head to Plugins > Add New.
3. Search for Floating Awesome Button.
4. Click Install, then hit Activate.

1. In your dashboard, go to FAB > Buttons.
2. Click Add New Button.
3. Choose “WooCommerce – Cart Reminder” from the list of actions.

1. Enter the message you want to display on the button (e.g. “View Cart” or “Complete Purchase”)
2. In the Button Settings area, you can customize the look:
   – Color* – Pick your button color.
   – Enable Standalone – Turn this on to separate this button from others (recommended).
   – Position – Choose where the button appears (bottom/top left, center, or right).

1. Scroll to Icon Settings.
2. Select an icon from the picker and choose an icon color that matches your brand.

1. Under Tooltip Settings, turn on Always Display if you want text shown on the button.
2. Pick a font color for your tooltip message.

1. Click Save.
2. Visit your site to check how your new floating cart reminder looks and works.

Top Tips for Recovering Lost Sales With Cart Reminders

1. Personalize Your Message
   Personal touches make reminders feel more helpful than pushy. Use language that speaks directly to your audience, like:
   – “Still thinking it over? Your cart’s waiting!”
   – “Oops! Looks like you left something behind.”
   – “Don’t miss out—your items are almost gone!”
2. Add an Incentive
   Give them a reason to come back.
   – Offer a limited-time discount, free shipping, or a bonus gift.
   – Add urgency: “Your 10% off expires in 15 minutes!”
   It creates FOMO—and encourages faster decisions.
3. Use Strong, Clear CTAs
   Tell shoppers exactly what to do. Use direct buttons like:
   – “🛒”Return to Cart”
   – “🛍️ “You Left Something Behind”
   – 🧾”Complete My Order”
   – “💲”Claim My Discount”
   – “💵 “Grab Your Deal”
   – “💰 “Checkout Now”
   Avoid vague links—make it easy to take action with one tap or click.
4. Match Your Design to Your Brand
   FAB gives you full control over colors, icons, and animations.
   – Choose bold colors that match your brand but also stand out.
   – Use recognizable icons like a shopping cart or dollar sign.
   Good design builds trust and grabs attention.
5. Think Mobile-First
   A large chunk of your traffic is likely on phones or tablets.
   – Make sure your FAB cart reminder looks great and works smoothly on all devices.
   – Use short messages, clear buttons, and simple layouts that don’t crowd the screen.

Cart Reminder Power Combo: Tactics to Recover Your Lost Sales

1. Combine Visual Reminders with Email Follow-Ups
   FAB keeps your reminder visible on-site, while email brings them back later.
   Strategy:
   – Use FAB to catch attention immediately after cart abandonment.
   – Send a follow-up email a few hours later with a special offer or reminder.
   Why it works: This double touchpoint keeps your brand top-of-mind both on and off your website.
2. Create Urgency with a Countdown
   FAB doesn’t have timers, but you can still include urgent messaging:
   Example Button Text:
   ⏳ “Only a few left—buy now!”
   🛒 “Hold ends in 15 minutes!”
   Pair this with a discount in your reminder pop-up for extra impact.
3. Choose the Button’s Position on the Page
   FAB gives you full control over where the button sits on the screen. Want it popping up at the bottom-right? Or maybe the top-center? You choose!
   Tip:
   Pick a position that’s noticeable but not annoying. Bottom-right is usually a winner because it’s easy to reach without blocking important content.
4. Test Different Messages and Designs
   Try different button texts, icons, and colors to see what gets more clicks.
   A/B test variations like:
   – 🛍️ “You’ve Got Items Waiting!” vs. 💰 “Finish Your Order & Save”
   – Bright red button vs. soft blue
   Why it works: Even small tweaks can lead to more clicks and completed checkouts.
5. Combine FAB with Limited-Time Offers Toast
   Use FAB to promote a time-limited deal alongside the cart reminder.
   Example:
   Pop up a toast message like: “🎁 10% off your order—only for the next 30 minutes!”

Common Mistakes to Avoid When Using WooCommerce Cart Reminders

1. Overusing the Button
   Bombarding shoppers with constant reminders can backfire, making them feel pressured or annoyed. Keep it friendly and subtle by limiting how many FAB button and popups appear.
2. Using Weak or Confusing Messages
   Your button text should be clear and action-driven. Avoid vague phrases like “Click Here.” Instead, use simple calls to action like “View Cart” or “Complete Purchase” that tell visitors exactly what to do.
3. Poor Color or Icon Choices
   A button that blends into your site’s background or uses unclear icons won’t get clicks. Make sure your FAB stands out with contrasting colors and recognizable icons like a shopping cart or dollar sign.
4. Not Testing Mobile Experience
   Your cart reminder should look great and work smoothly on all devices. Always check your FAB button on phones and tablets to ensure it’s easy to spot and tap without blocking important content.
5. Forgetting to Update Your Button
   If your offers or messages change, remember to update your FAB button text and popups accordingly. Outdated reminders can confuse visitors and reduce trust.

Conclusion – Keep Shoppers Coming Back with FAB Cart Reminder

• Use clear, eye-catching buttons with strong calls to action.
• Place your FAB button in a spot that’s easy to see but not annoying.
• Customize your messages to speak directly to your customers.
• Avoid overwhelming visitors with too many reminders.
• Always check how your button looks and works on mobile devices.